Bluestone is one of Wales’s leading holiday resorts.

Bluestone has committed to sustainability since the resort first opened in 2008, but dedicated improvements have been made across the site to meet Green Key standards.

What first attracted you to Green Key?

We were attracted to Green Key as a hospitality specific award, and the fact that Keep Wales Tidy were managing the award in Wales.


Tell us about any changes that you have made to meet the Green Key criteria?

The biggest change was installing nearly 1000 aerators to showers to reduce flow. This will reduce water usage in our lodges by more than 25%. We have already seen a reduction in guest issues linked to hot water depletion too.


What do you consider to be the benefits of having become Green Key accredited?

Key benefits for us is that Green Key is a globally recognised award, helping us to implement a long term improvement plan. The Award also enables us to have access to Green Key and Keep Wales Tidy support on developments.


How do you incorporate the education element of the award into your business?

We proudly display the Green Key logo on the homepage of the website and we have a specific section on Green Key on the Sustainability pages of the website. Our company induction – which all new employees attend – includes information on Green Key and Marten Lewis, Bluestone’s Head of Corporate Responsibility, also talks about Green Key in an all-staff engagement roadshow.


What have you found the most challenging aspect of the award?